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SFMC Daily #1: 5 SFMC Interview Questions for Today

Welcome to SFMC Daily. 


SFMC Daily is a short blog of 5 Q/A which will help you keep up to date with your SFMC Interviews.


Lets solve the SFMC Puzzel with Astro !!!

Q- How does Dynamic Email work?

You can define a dynamic content block in an email to display (render) information based on the subscriber’s attributes, data extension values, or audiences.

Two ways:
1.  you can build a dynamic content block adding rules by point and click in email editor
2. using ampscript if else as well we can achieve this.

Q- Name the entry sources in Journey Builder.

Journey Builder Entry Sources include:

  • Data Extension: contacts in a sendable data extension (the most commonly used).
  • Salesforce Data: contacts are added to the entry source, driven by something happening in Salesforce (eg. a record being created or updated).
  • Audience: if you’re using Audience Builder to create and publish audiences.
  • Event: for date-based events (eg. birthdays, anniversaries, reminders, renewals)
  • API Event: admit new data into journeys coming from a website or another system that may not be integrated with Marketing Cloud.
er.

Q- Can contacts re-enter a journey?

  • No re-entry
  • Re-entry anytime
  • Re-entry after exitingCan contacts re-enter a journey?

Q- How can you merge two Data Extensions?

           Two data extensions can be merged using SQL Joins.

Q- What data models are available in Marketing Cloud – and what is the difference between them?

Lists: collection of subscribers that receive your communications

Data extensions: a table within the database that contains your data. You could use a data extension to store subscriber data (like lists) or any other relational data.

Lists contain < 500,000 subscribers, offer slower import speed, and a limited number of subscriber attributes. 

Data extensions can hold >500,000 subscribers, offer faster import speed, and can be used for SOAP and REST APIs.

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